Privacy Policy

Mindful Sugar ("Us", "We", or "Our") operates the https://mindfulsugar.com website (the "Service").

This page outlines our policies on how We collect, use, and share personal information when you access our Service, along with the options available to you regarding your data.

We use your information to deliver and enhance the Service. By accessing or using the Service, you consent to the collection and use of your data as described in this policy. Unless specified otherwise in this Privacy Policy, the terms used here carry the same definitions as those found in our Terms and Conditions, which can be accessed at https://mindfulsugar.com.

DEFINITIONS

Service

Service is the https://mindfulsugar.com website operated by Mindful Sugar.

Personal Data

Personal Data refers to information about a living individual that can be used to identify them, either on its own or when combined with other details that we currently hold or are likely to acquire.

Usage Data

Usage Data refers to information that is automatically gathered, either as a result of interacting with the Service or from the underlying Service infrastructure itself (such as the length of time spent on a page).

Cookies

Cookies are small data files saved on your computer or mobile device.

Data Controller

A Data Controller refers to an individual or organization that, either independently or collaboratively with others, decides how and why personal data is collected, used, and processed.

In the context of this Privacy Policy, we act as the Data Controller for your Personal Data.

Data Processors (or Service Providers)

A Data Processor (also referred to as a Service Provider) refers to an individual or organization that handles data on behalf of the Data Controller.

To enhance the efficiency of processing your data, we may engage the assistance of different Service Providers.

Data Subject (or User)

A Data Subject refers to any living individual who utilizes our Service and whose Personal Data is being processed.

Information Collection and Use

We collect a variety of information for different reasons to enhance and deliver our services to you.

Types of data collected:

Personal Data With Your Explicit Consent

When using our Service, we may request specific information that can personally identify you and be used to get in touch with you ("Personal Data"). This personal information may include, but is not limited to:

• Email address
• First name and Last name

We may use your personal information to share newsletters, promotional content, marketing materials, or other updates that we believe might interest you. If you prefer not to receive these communications, you can unsubscribe at any time by using the link or instructions included in any email we send.

Cookies Data

Our website uses cookies to enhance your browsing experience, analyze traffic, and deliver personalized content. Cookies are small text files stored on your device when you visit our website, helping us understand your preferences and improve our services.

Types of Cookies We Collect

1. Essential Cookies: These are necessary for the website to function correctly and cannot be turned off in our system. They include session management and security features.
2. Analytics Cookies: These cookies allow us to measure and analyze how you use our website, helping us improve performance and user experience.
3. Marketing Cookies: These cookies help us provide tailored advertising and measure the effectiveness of our marketing efforts.

Your Consent Matters

We value your privacy and ensure that no analytics or marketing cookies are activated without your explicit consent. Upon visiting our website for the first time, you’ll see a cookie consent banner where you can:

• Accept all cookies.
• Customize your preferences for analytics and marketing.
• Decline non-essential cookies.

You can revisit and update your preferences anytime through our Cookie Settings link.

Managing Your Cookie Preferences

If you consent to analytics or marketing cookies, we may collect data such as:

• Pages you visit on our website.
• Duration of your visit.
• Your interactions with content or advertisements.

This data is anonymized wherever possible and used strictly to improve our services and provide relevant content.

We respect your decision to opt in or out and ensure compliance with relevant privacy regulations, including GDPR and CCPA.

You can also manage cookies in your browser settings. Here are some useful links:

• Chrome: https://support.google.com/chrome/answer/95647?hl=en
• Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
• Opera: http://www.opera.com/help/tutorials/security/cookies/
• Internet Explorer: https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies
• Safari: https://support.apple.com/kb/PH21411

For more general information on cookies, please read  “What Are Cookies” from Cookie Consent.

Data Processing

Mindful Sugar may process your Personal Data because:

• We need to perform a contract with you
• You have given us permission to do so
• The processing is in our legitimate interests and it's not overridden by your rights
• To comply with the law

Retention of Data

We will store your Personal Data only for as long as it is required to fulfill the purposes outlined in this Privacy Policy. Your Personal Data may be retained and used to comply with legal obligations (e.g., adhering to applicable laws), resolve disputes, and enforce our agreements and policies.

Additionally, we may retain usage data for internal analysis. This data is typically kept for a shorter period unless it is needed to enhance the security or functionality of our services, or if legal requirements mandate longer retention.

Transfer of Data

Your Personal Data, including any data that identifies you, may be transferred to and stored on servers located outside your state, province, country, or other governmental region where data protection laws may vary from those in your location.

If you reside outside the United Kingdom and choose to share your information with us, please be aware that your data, including personal details, will be transferred to and processed within the United Kingdom.

By submitting your information and agreeing to this Privacy Policy, you acknowledge and consent to this transfer.

Mindful Sugar is committed to ensuring that your data is handled securely and in line with this Privacy Policy. We will not transfer your personal information to any organization or country without implementing adequate measures to protect your data and personal details.

Disclosure of Data

Mindful Sugar may share your Personal Data if it is deemed necessary and done in good faith for the following reasons:

• To fulfill legal requirements or comply with applicable laws.
• To safeguard the rights or property of Mindful Sugar.
• To detect, prevent, or address potential misconduct related to the Service.
• To ensure the safety of users of the Service or the general public.
• To defend against or manage legal claims or liabilities.

Data Security

At Mindful Sugar, we are committed to protecting the security of your personal information. We implement robust security measures to ensure that your data is safeguarded against unauthorized access, disclosure, alteration, or destruction.

• Secure Connections (HTTPS):
  Our website uses HTTPS (Hypertext Transfer Protocol Secure) to encrypt data transmitted between your device and our servers. This encryption ensures that any information you share with us, such as personal details or payment information, remains private and secure during transmission.
• Secure Servers:
  We host your data on secure servers equipped with advanced security protocols and firewalls. These servers are monitored regularly to detect and mitigate potential vulnerabilities or threats.
• Access Control:
  Access to your data is restricted to authorized personnel who are bound by strict confidentiality agreements. We also employ multi-factor authentication and other access control mechanisms to prevent unauthorized access.
• Regular Audits and Updates:
  We conduct regular security audits and keep our systems updated with the latest security patches to protect against emerging threats.

While we strive to use commercially acceptable means to protect your personal data, no method of transmission over the internet or electronic storage is 100% secure. However, we continuously work to enhance our security protocols to keep your data as safe as possible.

Data Protection Rights Under GDPR

If you reside in the European Economic Area (EEA), you are entitled to specific rights concerning your personal data under data protection laws. We are committed to ensuring that you can access, modify, delete, or restrict the processing of your personal information as needed.

To learn about the personal data we hold about you or to request its removal from our systems, please contact us directly.

In certain cases, your data protection rights include the following:

• Access, update, or deletion rights: You can view, update, or request the deletion of your personal information, where possible, through your account settings. If these actions are not accessible to you, contact us for assistance.
• Right to rectification: You can request corrections to any inaccuracies or the completion of incomplete information we hold about you.
• Right to object: You may object to the processing of your personal data in certain circumstances.
• Right to restrict processing: You can request a limitation on how your personal data is processed.
• Right to data portability: You have the right to request a copy of your personal data in a structured, commonly used, and machine-readable format.
• Right to withdraw consent: If we rely on your consent for processing your personal data, you can withdraw it at any time.

We may need to confirm your identity before fulfilling such requests to ensure the security of your information.

Analytics

We may use third-party Service Providers to monitor and analyze the use of our Service.

Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.

You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity.

For more information on the privacy practices of Google, please visit the Google Privacy Terms web page: https://policies.google.com/privacy?hl=en

Microsoft Clarity

Microsoft Clarity is a web analytics tool provided by Microsoft, to better understand how users interact with our site. This tool helps us identify areas for improvement and enhance your user experience. Below is an outline of how Microsoft Clarity collects and processes data:

1. Behavioral Data: Information about how you interact with the website, including mouse movements, clicks, scrolls, and pages viewed.
2. Device Information: Details such as browser type, operating system, and screen resolution.
3. Session Data: Information related to your session, such as timestamps, referrer URLs, and user preferences.
4. Personally Identifiable Information (PII)
   Microsoft Clarity does not collect personally identifiable information (PII). All data collected is anonymized and aggregated to protect your privacy.
5. Cookies and Tracking
   Microsoft Clarity may use cookies or similar technologies to track and store session information. These cookies help us understand user behavior without linking it to an individual.

Purpose of Data Collection

1. Website analytics and performance improvements.
2. Identifying usability issues and enhancing the user experience.
3. Improving content and layout based on user interactions.

Data Sharing
Microsoft Clarity may process the data on our behalf, but it does not share or sell your data to third parties. Data is retained securely in accordance with Microsoft's privacy standards.

For more information about Microsoft Clarity's data collection practices, please visit the Microsoft Clarity Privacy Statement.

Links to Other Sites

Our service may include links to external websites that are not managed or operated by us. When you click on a link to a third-party website, you will be redirected to their platform. We highly recommend reviewing the privacy policies of all websites you choose to visit.

Please note that we have no authority over, and cannot be held accountable for, the content, privacy policies, or practices of any third-party websites or services.

Children's Privacy

Our website is not intended for individuals under the age of 18, and we do not knowingly collect personal information from anyone under this age. If you are under 18, please do not use this website or provide any personal information to us.

By using this site, you confirm that you are at least 18 years old or the legal age of majority in your jurisdiction, and you consent to the collection, use, and processing of your personal data as outlined in this Privacy Policy.

If you believe that a minor has provided personal data to us, please contact us.

Changes to Our Privacy Policy

Our Privacy Policy may be revised occasionally. Any updates will be reflected on this page.

We will inform you of significant changes through email and/or a visible notice within our Service before the updates take effect. The "effective date" at the top of this Privacy Policy will also be updated accordingly.

We encourage you to review this Privacy Policy regularly to stay informed about any modifications. Any changes will take effect as soon as they are published on this page.